A couple of months ago, I attended the 2020 version of Jai Long’s Wedding Photography Summit. I’m not a wedding photographer, but I listen to Jai’s podcast, “Make Your Break”. I’ve found many of the episodes inspiring, and hey, just $7 to listen to some top professionals talk about their craft seems like a bargain!
Jai gave a number of introductions and talked a number of times during the summit. Something that really stuck with me was his story about how he approached the summit himself. He had spent $70,000 in JUST Facebook advertising for the event. Incredible! He had a goal of 10,000 attendees, and he was all in on this idea.
Somewhere between 7,000 and 8,000 people attended the summit What a failure!
Nope! Let’s try again!
This guy wanted to host an online wedding photography summit and had over SEVEN THOUSAND PEOPLE show up and pay for a ticket! Incredible!
Jai mentioned that if he had not set an absurd, impossible goal of 10,000 that he would never have managed to get even 3,000. Shooting as high as possible helped him achieve this amazing result. I love this story, and I think there’s a lot to learn from this.
Now it’s my turn.
I am going to put my horn and electronics show, into 50 classrooms between now and May 15th.
I’m going to do this while working my current job, and I’m going to do this because it’ll be great.
I need help. Who’s with me? Please use the contact form below to get in touch. If you know any music teachers whose students would benefit from seeing a live horn and electronics show, get on that form and let me know.
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